Istanbul Sport Films Festival is where the intensity of sports meets the power of cinematic storytelling. More than just a showcase of competition, the festival highlights the sacrifice, resilience, and emotions that make sports journeys unforgettable. For its debut edition, we developed a communication campaign that brings this spirit to life. This teaser series consisting of 3 animations explores the themes of blood/sweat/tears in sports. It references different sports and adds a voice-over giving a great motivational speech.

Client
İstanbul Sport Films Festival

Agency
Monroe Creative Studio

Creative Director
Onur Gökalp

Art Director
Ataberk Akalın

Jr. Art Director
Okay Aksu

Project Manager
Oğul Girgin

Motion Designer
Mahmut Kalyoncu